Lately, I’ve been encountering conversations on whether or not to use Stories on Facebook and Instagram. Here’s what I’ve heard. “No, I don’t use stories because they only last 24 hours.” “Yes, I only use stories because that’s what’s hot right now.” Neither of those is correct, and here’s why. Continue reading I’m Using Stories. No, I’m Not Using Stories.
What’s the one thing you’re not doing on social media? We post, we comment, we go live, we click “like,” we “friend” or “follow” people. Not enough of us are leveraging the number one asset on social media – the network of people. Continue reading The Missing Piece in Your Social Media Activity