When you decide to build your brand on social media and set your Instagram account (Twitter too) on private, you put yourself in a box hidden away from the people who need your products and services. Essentially, you are working against yourself. But, some people have good reasons…or do they? See for yourself. Continue reading What Happens When Your Instagram Account is Private?
People often ask how Facebook calculates its algorithm and why more people aren’t seeing their posts. Those are fair questions. Facebook has been sharing more information with us so we’re not in the dark. Continue reading Who’s seeing your posts? and Why?
Hashtags must be an integral part of your Instagram strategy. Why? Because that is how people find you and one of the ways you organically (for free) get new followers. So, how strong is your hashtag game? Continue reading 5 Hacks to Get Your Instagram Hashtag Strategy on Track
What’s the one thing you’re not doing on social media? We post, we comment, we go live, we click “like,” we “friend” or “follow” people. Not enough of us are leveraging the number one asset on social media – the network of people. Continue reading The Missing Piece in Your Social Media Activity
You have thousands of followers and friends on social media and you talk to them daily. What would you do if social media disappeared? How would you keep in touch? It’s unlikely this will happen, but it makes you wonder. Last week, there was a glitch on Facebook, Instagram, and WhatsApp that affected functionality. People panicked, understandably so. Losing touch with customers and potential customers shouldn’t be an option. Continue reading WHAT IF Social Media Disappeared?
In 2010, I created my first social media webinar and was proud of it. Now, it was time to get people to register. I had a bright idea. I would simply ask my friends to forward the email to their friends to spread the word. Simple, right? Continue reading My First Business Lesson
A lot of us are in our feelings. You’re posting and engaging, doing everything the blogs and videos say you should do, but your numbers are not hitting that desired threshold.
So, how do you define your success on social media? Some people only feel successful if they have thousands of followers. That’s great if your primary goal is to be an influencer. But guess what? That may not be the right metric for your business goals. Continue reading Measuring Your Success on Social Media
I am truly honored to be among the 100 women being acknowledged for their success in business on Saturday, March 16, 2019. Join us for a day of empowerment, sharing ideas and supporting each other, networking, and live entertainment. Continue reading 100 Successful Women in Business
What’s your look? Or do you have one? This can be daunting to think about. Others make it look so easy, but do you know what they have in common with you? They started somewhere. Continue reading What’s Your Social Media Look? 8 Brands that Nail It!